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February 2008 Newsletter

UsabilityOne regularly tests websites where the information architecture reflects a business structure and overuses internal terminology. This can be detrimental to the usability of your web site. When confronted with a business structure and terminology only relevant to your organisation’s staff, users are often left quite lost. Read full article.

Whilst we’d love for all labels and links on web pages to be as correct as possible, sometimes it’s better to sacrifice correctness for better navigation. Read full article.

Usability Tip No. 14:
Scannable Web Content

Scannable web content allows a user to make a decision within a split second – without having to read the text ‘word for word’. This decision comes from the ability to immediately assess a screen of information, to either seek out more of the same, or point to a direction of potential interest.  Read full article.

Usability Articles

We’re always reading articles from around the globe about the latest issues relating to usability, web analytics and web design.  Below are a few that caught our eye over the last months:

When is Usability More Important than SEO?
Stoney deGeyter has written an interesting article weighing up the relative importance of usability and Search Engine Optimisation (SEO). He finishes with “So, when is usability more important than SEO? Almost always.” Read full article.

Web 2.0 Can Be Dangerous...
Along the same lines of our 2007 November Newsletter article AJAX and Usability, Jakob Nielsen expresses the importance of caution with respect to incorporating Web 2.0 concepts without carefully considering usability. Read Full Article.

What we've been up to...

Careers at UsabilityOne

UsabilityOne is always looking to take on Usability Consultants with various levels of experience, from under-graduates to seasoned professionals.  We’ve been involved in designing successful interfaces by focusing on human goals and needs and we’ve designed our company the same way.

We’re building our company to last, and we’re looking for people who will last.  If you want to work in an environment that’s as much a community as it is a company send your CV to: email@UsabilityOne.com.

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